Prodnose

Prodnose is one of WIly Wonka's candy making rivals, who steals one of Wonka's recipes to recreate his products for thier own candy shops.

2005 Film
He is not overly villainous, as not many negative attributes stand out unlike the kids in the tour. When accompanying his daughter to the factory, he seems gracious at first, shaking hands with Mr. Wonka and giving him his business card, which Mr. Wonka, a businessman himself, accepts. His graciousness, as mentioned before, is also extended to Mr. Salt, whom he also sees as a potential business partner, despite the rivalry between his daughter and Veruca. Mr. Beauregarde seems amazed by the inner workings of Wonka's factory, such as the chocolate-mixing waterfall.